Terms of Service

Last updated 6 November 2026

1. Who we are

1.1 TrueTest ("we", "us") is a trading name of Dean Jung, a sole trader, of 4 Lepid Grove, Selly Oak, Birmingham B29 6RU, United Kingdom. Contact: support@truetest.uk. Website: https://truetest.uk.

1.2 These terms apply when you use the TrueTest website, buy any TrueTest product, or connect an AI agent or software to TrueTest's agent service at https://truetest.uk/mcp.

1.3 You may be a consumer (acting for purposes outside your trade or business) or a business customer. Where a clause applies only to one of these, it says so. Nothing in these terms affects your statutory rights as a consumer.

2. What TrueTest provides

2.1 Free Readiness check. A free automated check of one public web page, scored 0–100 with a grade, showing whether AI search engines can find, read and trust it.

2.2 Full AI-search audit + Fix Kit (£49, or a launch price of £29 for the first 50 audits). An automated audit of up to 25 pages of one website across 20 areas, scored 0–100, with a downloadable PDF report and a Fix Kit of suggested changes. Includes one free re-check within 30 days.

2.3 Monthly monitoring (£12 a month). An automated re-check of one website about every 28 days, a score history, and email alerts when the score falls by 10 or more points or AI crawler access falls below 70.

2.4 Agency pack (£299). Up to 10 Full AI-search audits for different websites, usable within 12 months of purchase.

2.5 Citation pilot (£299). A service delivered by us with an agreed scope, described on the order page.

2.5a Strategy code test. You may upload an EA, indicator, include or settings file, Python code, or a written description of a strategy. We read the files as text, give you a free first read of points we notice, then rebuild the strategy and run our own copy in the TrueTest test environment. We tell you what we can test and the price before you pay. You confirm you have the right to send the files. We keep them confidential, use them only to test your strategy and never share or sell them.

2.5b Strategy Truth report (£49). The detailed technical report of one version of a Strategy Lab you ran: a PDF and an interactive report, made automatically from that lab's results straight after payment, with a link that works for 30 days. The first read and the lab verdict stay free. The report is an automated evaluation of the test you ran, not investment advice: backtested and past results do not show what a strategy will do in future.

2.5c Report update (£19). The report of a later version of the same lab, bought within 30 days of that lab's first paid report and sent to the same email address; at most 2 updates a lab, after which the price is £49 again. The lab page shows which price applies before you pay.

2.5d Buyers in the European Union. Until we have registered for EU VAT, paid reports are not sold to consumers in the EU; businesses there can buy, and the free lab is open to everyone. At checkout we ask your country and whether you are buying for a business or for yourself, and we collect a billing address.

2.6 Agent services (free). Tools AI agents can call: a luck checker that judges whether an experiment's best result is likely to be real or luck, an Honest Agent certificate, an AI-readiness check, and the Strategy Vault (Part C).

3. What our results mean — and what they do not

3.1 TrueTest scores are produced by automated checks against published technical signals (for example robots.txt rules, structured data, page text available without JavaScript, sitemaps). They are our honest assessment at the time of the check.

3.2 No guarantee of rankings, citations or traffic. AI search engines and search engines decide for themselves what they show and cite, and change their methods without notice. A higher TrueTest score does not guarantee that any AI engine or search engine will find, show, cite or rank your website.

3.3 Luck checker verdicts. A verdict of "REAL" means a result was very unlikely to be luck on the data supplied, after counting every variant registered. It is never a guarantee of future results, and it depends on the data you or your agent supplied being complete and accurate.

3.4 Not financial advice. Nothing TrueTest provides — including luck-checker verdicts, certificates, Strategy Vault records or Strategy Truth reports — is investment, financial, trading, legal or tax advice, or a recommendation to buy, sell or use any product or strategy. Trading involves risk of loss.

3.5 Suggested fixes. The Fix Kit suggests changes. You are responsible for deciding whether to make them, for testing them, and for backing up your website first.

4. Using the service fairly

4.1 You may only request checks of websites that are publicly available. We refuse private and internal network addresses.

4.2 You must not: use TrueTest to attack, overload or probe any system; try to get around our rate limits (currently 3 free checks per hour); resell free results as your own paid service without our written permission; or submit data you have no right to submit.

4.3 For paid audits and monitoring, you confirm you own the website or are authorised to have it checked.

4.4 We may suspend access that breaks these rules, with notice where reasonable.

5. Ordering and payment

5.1 Prices are in pounds sterling. We are not currently VAT-registered, so no VAT is charged.

5.2 Payments are processed by Stripe Payments UK Ltd. We never see or store your full card details.

5.3 A contract is formed when your payment is confirmed. Each audit is for the one website named at checkout; it cannot be moved to another website.

5.4 Launch price. The £29 price applies to the first 50 Full AI-search audits sold; after that the price is £49.

5.5 Payments appear on your bank or card statement as TRUETEST.UK.

5.6 TrueTest is for people aged 18 or over, and for businesses.

5.7 Confirmation. After payment we confirm your order, including these terms and (for consumers) your acknowledgement about the right to cancel, on your order page and by email.

6. Delivery

6.1 Full audits are normally ready within a few minutes of payment. Downloads stay available from your order page for 30 days. Where email is enabled, we also email you a link.

6.2 If an audit cannot be produced (for example because the website blocks all automated access or is offline), we will try again, and if we still cannot deliver we will refund you in full.

7. Cancelling and refunds

7.1 Consumers — digital content. Audits, Fix Kits, Strategy Truth reports and report updates are digital content supplied immediately. At checkout we ask you to agree that supply starts straight away and to acknowledge that you then lose your 14-day right to cancel once supply has begun (for a report, this is its own tick box).

7.2 Faulty results. If an audit or a report is faulty — for example an audit checked the wrong website or failed to complete, or a report is for the wrong lab, version or settings, has missing sections, will not open, has numbers that disagree with your lab page, or rests on a rebuild that differs from your code on a point the rule card did not show — tell us within 30 days (with your lab's id and what is wrong) and we will repeat it or refund you, as you choose. A verdict you disagree with is not by itself a fault. This promise does not affect your statutory rights.

7.3 Monthly monitoring. You can cancel at any time, as easily as you subscribed (email support@truetest.uk and we will cancel it the same working day); cancellation takes effect at the end of the month already paid for. Consumers may also cancel within 14 days of first subscribing for a refund, less a proportionate amount for any checks already carried out at your request during that period.

7.4 Agency pack. Unused audits expire 12 months after purchase. Consumers may cancel an unused Agency pack within 14 days of purchase for a full refund.

8. Your data and your website content

8.1 You keep all rights in your website and data. You allow us to fetch and analyse the public pages you ask us to check, and to keep the results to deliver the service, provide score history, and improve our checks.

8.2 We may publish aggregated, anonymised statistics (for example "x% of sites checked block AI crawlers") that do not identify you or your website.

8.3 How we handle personal data is set out in the Privacy Notice (Part B).

9. Our responsibility to you

9.1 Consumers. We are responsible for foreseeable loss and damage caused by our breach of these terms or failure to use reasonable care and skill. We are not responsible for loss that was not foreseeable. We supply the service for domestic and private use; we are not liable to consumers for any loss of profit, business, business interruption or business opportunity.

9.2 Business customers. Our total liability to you in connection with any order is limited to the amount you paid for that order (or, for monitoring, the fees paid in the 12 months before the claim). We are not liable for loss of profits, revenue, rankings, traffic, data or goodwill, or for indirect or consequential loss.

9.3 Free services. Free checks and agent services are provided "as is", without warranties, to the extent the law allows.

9.4 Nothing in these terms limits liability for death or personal injury caused by negligence, for fraud or fraudulent misrepresentation, or for anything else that cannot be limited by law.

10. Changes, suspension and ending

10.1 We may update these terms. Changes apply to orders placed after the change; for monitoring we will give at least 30 days' notice of a material change, and you may cancel.

10.2 We may withdraw a free service at any time. If we stop a paid service, we will refund any period or audits not yet supplied.

11. Complaints and law

11.1 Please contact support@truetest.uk first; we aim to reply within 5 working days.

11.2 These terms are governed by the law of England and Wales. Consumers living in Scotland or Northern Ireland may also bring proceedings in their local courts.

Strategy Vault and Agent Terms

C1. What the Strategy Vault is. When a test's verdict is REAL, the user (or their agent acting for them) may choose to deposit the strategy's rules in the Strategy Vault. The vault keeps a permanent, tamper-evident record that the strategy passed, and issues a receipt anyone can check.

C2. Consent. Nothing is deposited unless consent is given explicitly at the time (the agent tool requires consent_to_keep = true). By depositing, you:

• (a) agree that TrueTest keeps the rules permanently, encrypted, and that records are not deleted (they can be marked "retired");
• (b) grant TrueTest a perpetual, worldwide, royalty-free, non-exclusive licence to store, analyse, study and use the deposited rules for research, for improving TrueTest's services, and for TrueTest's own purposes, including TrueTest's own trading research;
• (c) confirm you have the right to deposit them, and that they do not include anyone else's confidential information, source code or trade secrets.

C3. What we never do. We never publish deposited rules or attribute them to you without your separate permission. Receipts reveal only the strategy name, verdict and statistics, never the rules.

C4. No code. Deposit rules as a plain-language description, not source code or compiled files; we do not accept or run uploaded code.

C5. Honest Agent certificate. A certificate states that an agent's testing practice met our published criteria at the time of issue. It does not certify that any result, product or strategy is good, safe or profitable. Certificates last 90 days and may be revoked if the criteria stop being met or the certificate is misused.

C6. Agent operators. If you connect an AI agent, you are responsible for what it submits and for having authority to act for anyone it acts for. Do not use the agent service to send personal data, confidential data or anything unlawful.